Life Models

About

To challenge outdated beauty standards, we held a live drawing class with a breast cancer survivor who chose not to reconstruct—showing that going flat is a valid, beautiful choice often overlooked by society and surgeons.

Client

Not Putting on a Shirt Association

Type

Activation
Direct
Experiential
OOH

Role

Creative Director

Recognition
Cannes Lions
1X Shortlist
LIA
1X Bronze
Clio Health
2X Shortlist
Cannes-Assets-2024
Cannes-Assets-2024-1
Cannes-Assets-2024-11
Cannes-Assets-2024-4
Blank,Portrait,A4.,Brochure,Magazine,Isolated,On,Gray,,Changeable,Background