Magnetic Stories
client
SIEMENS HEALTHINEERS
ROLE
CREATIVE DIRECTOR
HEAD OF ART
ART DIRECTOR
HEAD OF ART
ART DIRECTOR
Recognition
CANNES LIONS
LONDON INTERNATIONAL AWARDS
THE DRUM AWARDS
ADAGE HEALTHCARE IMPACT AWARDS
LONDON INTERNATIONAL AWARDS
THE DRUM AWARDS
ADAGE HEALTHCARE IMPACT AWARDS
The noise from mri machines is overwhelming, hitting 130 decibels - as loud as a military jet. For kids fighting cancer, it's truly terrifying. follow-up scans every 6-8 weeks or after every two therapy cycles add to the stress for kids, families, and doctors.
Siemens in partnership with Leya, Portugal's largest publishing group, teamed up to craft a library of unique audiobooks to ease children's experience. These stories, tailored to match MRI sounds, turn the scary experience into an unforgettable journey.
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